Diversity in production

Women in Production Action Plan

In December 2018, a CRTC industry summit identified the need for a more inclusive Canadian production industry and asked all Canadian broadcasting companies to provide it with action plans going forward. Bell Media recognizes the importance of inclusivity and the participation of women in key creative roles to ensure the development and production of Canadian content that reflects the interests of all Canadians. In September 2019, Bell Media published the following Women in Production Gender Parity Action Plan, a roadmap to achieving gender parity in key creative roles for our Canadian independent productions by 2025.

Download Women in Production Action Plan – 2022-23

Diversity and Inclusion in Bell Media Original Programming

Bell Media is committed to celebrating diverse creators and voices in all commissioned original programs through storytelling, on-screen representation, and key creative leadership positions and crew. 

  • As part of Bell Media’s original production Diversity and Inclusion Plan, our goal is to commission 50% of English projects from key creatives from equity-deserving groups, and of the 50%, 30-40% of projects will come from BIPOC talent. 
  • Within Bell Media’s Diversity and Inclusion Think Tank (DAITT), a Content Advisory Committee acts as a sounding board for Bell Media’s content and programming teams regarding depictions of and about equity-deserving groups for on-air programs, internal reports, and external promotion and marketing. The committee actively provides feedback to Bell Media content teams on equitable and inclusionary best practices, and assists teams with inquiries, questions, or challenges related to the content Bell Media acquires and produces. 


Bell Media is a proud foundational partner of HireBIPOC, an industry-wide database of BIPOC creatives and crew who work in Canadian screen-based industries. The online roster is a collaboration between more than 20 Canadian media organizations and BIPOC TV & Film to create meaningful change around industry hiring practices to ensure a more inclusive workforce. 

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